A marketeer with a passion for motorsport
“What was once a passion has become a profession”.
My passion for cars led me to start my own business in the automotive world. And my massive marketing, pr & events management experience entitles me to use this knowledge to deliver the best results with any automotive brand I work with.
FROM TEST DRIVES TO MEDIA EVENTS
Currently residing in Beirut Lebanon, I am dedicated to improve the motor sport scene in the region. With 15 years of Marketing & Coms experience in media, entertainment & content creation, I am a dedicated, competent and energetic individual with a solid academic background in marketing, PR and events management. I am an active PR person with international endorsements, highlighting the automotive world motorsports & promoting road safety.
MAKING A DIFFERENCE
I am dedicated in making a difference in Motorsport safety and development, by teaching new generations about road safety, the future of motorsports and how to use marketing as a powerful tool in the sport
Lebanese Speed Test Championship – 2019 Winner Hyundai i30 N Cup
FIA Young Drivers Program Marketeer & trainer
Official member of the FIA Digital Motor Sport Working Group
Dedicated Rally Road Marshal Volunteer since 1994
Official media test driver (biser3a.com) since 2012
Karting Championship ASN Steward since 2016
Zero Car Official driver in local rallies since 2013
Zero Car Official driver in international Rallies since 2013
Member of the Digital Motorsport working group since 2019
Digital Motorsport Coordinator for Lebanon since 2019
The Daily Star (automotive test drive & journalist)
Biser3a.com (automotive test drive & journalist)
Get in touch for Event Management, Product Launch & Test Drives